cusping the e-delivery cycle, now with fish! and pants!

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From the Well, Duh Dept.: I believe I've identified a trend in URL naming. (if I were an analyst, I would be smacking my lips at this. maybe. or this theory could totally suck. but that's the beauty of being an e-analyst: the target is *always* moving, so if you always state pithy things that ride the cusp of vague wisdom, you can count on billable hours.) if you are seeking a hip, "cyber"-savvy audience for a "with-it" site, and you're wondering what kind of URL will draw them in by their purse strings, here are a few words to consider incorporating into your URL. remember, these words should be personalized within your URL to suit your business objectives.

  • pants
  • monkey
  • milk
  • biscuit (okay, this is just one that I liked, because I saw the word "fuckbiscuit" one day and I laughed. I also laughed at the word "fuckwit" but I doubt that would meet the majority of most CXO's "business objectives" in this area.)
  • smack
  • fish (gasp! - this one's a double whammy. ugh.)

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This page contains a single entry by ariana published on December 9, 1999 12:00 PM.

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